4 Reasons why your Business should be on Foursquare

4 Reasons why your Business should be on Foursquare

We live in a time where everyone wants to share where they are and what they’re doing, with everyone else online. So, as a business owner this is definitely something you can take advantage of.  Even if Foursquare isn’t the most popular platform these days, it’s still a very powerful tool when it comes to promoting your business and its physical presence! The fact that Foursquare is an app that works with maps and GPS makes it the perfect ally for you. Let’s take a look at 4 reasons why you should look into it today…
 
1. People love to Check-in
There was a period – not so long ago –  when even going to the toilet was an event users wanted to share with all their social media friends! That craze may be – mostly –  over, however, there’s still a very large number of people who love letting their friends and followers know where they are and how much fun they’re having, by checking-in on social media. Foursquare is just the right app for that, since users can check-in on several locations, write reviews, share locations and also learn about new ones.
 
2. It’s really easy
Did you know that someone may have already checked-in at your business without you even knowing anything about it? Well, it’s possible! But it’s really easy to claim your business’s location and make it an official Foursquare spot. If someone hasn’t already checked in, there’s no need to claim it, you can just create a new profile and add your location listing, so people can start sharing and checking-in.
3. You are in control
Through Foursquare you can add and edit any information you want about your business whenever you want. Which means it’s a great opportunity for you to share amazing photos of your location, up-to-date information (business’s name, address, phone number etc.) and even create specials. Special offers that is, to attract a bigger audience!
 
4. It’s a great way to attract younger customers
Let’s be real for a second. Youngsters are those who mostly prefer checking-in and letting their crew know about every little detail of their daily lives. Thus, if you’re in the quest for finding more new, young customers… Foursquare is one of the best platforms to help you do it.
 
Of course, whether your business is a restaurant, hotel or a store, you must remember that the key to success is to constantly offer top notch services. Since Foursquare gives the audience a chance to also write reviews, you want their opinions to be as great as possible. It’s very simple really, more positive reviews means more check-ins, and more check-ins means more new customers, which is your ultimate goal.

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